Retention

Email Marketing & Automation

The highest-ROI digital channel — ₹42 returned for every ₹1 spent — is waiting to work for your brand.

Service Overview

What is Email Marketing & Automation?

Email marketing is the practice of sending targeted, personalised email campaigns to your audience — prospects, leads and existing customers — to nurture relationships, drive sales and increase lifetime value. With an average ROI of 4,200%, email consistently outperforms every other digital channel. ScalerHouse manages email marketing end-to-end: strategy, segmentation, copywriting, design, automation setup and deliverability management. We build automated flows that run 24/7 — welcoming new subscribers, recovering abandoned carts, re-engaging dormant customers and upselling at the perfect moment — turning your email list into a reliable, always-on revenue channel.

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Highest ROI Channel

Email marketing delivers an average return of ₹42 for every ₹1 spent — outperforming paid social, SEO and display advertising on a pure ROI basis.

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You Own the Channel

Unlike social media where algorithms control reach, your email list is a first-party asset you own completely — algorithm changes cannot take it away.

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Revenue While You Sleep

Automated sequences — welcome series, cart abandonment, post-purchase flows — run 24/7 generating revenue without any manual intervention.

The Process

How It Works

A clear, proven process — from onboarding to measurable results. No guesswork, no ambiguity.

1

Email Audit & List Health

We audit your existing email platform, list quality, deliverability reputation and automation flows — identifying what to fix before building anything new.

2

Strategy & Segmentation

We define your email programme strategy — audience segments, content pillars, frequency and the automated flows that will drive the highest ROI for your business.

3

Automation Build

We set up core automation flows: welcome series, lead nurture drips, cart/form abandonment recovery, post-purchase onboarding and re-engagement campaigns.

4

Template Design

Our designers create branded, mobile-optimised email templates that render perfectly across all clients — Gmail, Outlook, Apple Mail and mobile apps.

5

Campaign Management

We plan, write, design and send regular campaigns — newsletters, product launches, promotions and event announcements — on your behalf every month.

6

Analytics & Optimisation

Monthly reports track open rates, click rates, revenue per email and list growth — with continuous A/B testing of subject lines, CTAs and send times.

Who It's For

Built for Every Scale

Whether you're a growing startup or a large enterprise, our approach adapts to your scale and goals.

Small Businesses

Startups, SMEs & local brands

Turn your email list into a direct revenue channel without ongoing ad spend
Automated welcome sequences that convert new subscribers into first-time buyers
Monthly newsletters that keep your brand top-of-mind with past customers
Re-engagement campaigns that recover dormant subscribers and lost revenue

Large Enterprises

Corporates, national & global brands

Advanced behavioural segmentation — lifecycle stage, purchase history and predictive LTV
Complex multi-step automation journeys across 30–90 touchpoints
Deliverability management: dedicated IPs, domain warming, spam score monitoring
Integration with CRM, e-commerce platforms and customer data platforms (CDPs)
Our Strategy

Our Approach

A structured, repeatable 6-step strategy that drives consistent results — from discovery to measurable outcomes.

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Audit

Platform review, list health check and deliverability assessment.

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Strategy

Segmentation, flow mapping and content calendar planning.

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Automation

Core flow builds — welcome, nurture, abandonment and re-engagement.

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Design

Mobile-first email templates aligned to your brand identity.

✍️

Copywriting

High-converting subject lines, preview text and email body copy.

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Optimise

A/B testing, deliverability monitoring and monthly performance reviews.

Transparent Pricing

Choose Your Package

All plans include a dedicated account manager. No hidden fees. Cancel anytime with 30-day notice.

Packages are customised for this service.

Request a Custom Quote

Need something custom? Let's build a custom plan →

Common Questions

Frequently Asked Questions

Everything you need to know before working with us. Still have questions? Ask us directly.

Ready to Grow?

Let's Build Your Growth Engine

Book a free 30-minute strategy call. We'll audit your current situation, identify the biggest opportunities, and share a custom plan — no obligation.